Brief
Every business, regardless of size, deserves a digital presence that truly reflects its ambition and resonates with its audience.
Branding
Bold but minimalist branding that is message forward while also pushing innovation and visual appeal.
Website
I designed the Aspire homepage to stand out from traditional websites and current trends. The video background features a nostalgic look and reflection of childhood dreams. The boring traditional nav bar is also replaced with a more modern side nav list that better utilizes screen space and is responsive rather than disappearing on mobile.
The overall design is clean and modern, but small touches of texture, photo graphics, and UI that mimics the physical world ties in the theme of mixing nostalgia with modernism.
